Our privacy-first technology powers real conversations between consumers and brands using standard display and video ad inventory. With our easy to use platform, you can build and publish your own ad creative in minutes, or let our managed services team handle this for you
Building your conversational creative doesn’t have to be complicated. With our intuitive conversation builder you can quickly add images, videos, calls to action, banners, manage brand specs and find out what your target audience is thinking.
All this with a visual interface that can easily fit with your current process.
Studies show us that on average, media is only about 30% of the equation when it comes to successful brand campaigns — approximately 70% of success is driven by the creative
Google Media Lab.
Octaive delivers insights never seen before in display or video with interactive reports showing consumers’ attention in real-time.
These insights can be used to continually optimise the creative and even fuel the future media strategy.
Octaive Studio is a comprehensive self-serve solution that empowers brands, agencies and publishers to add Conversational into their media strategies.
We know Conversational can seem daunting at first, that’s why we’ve built a super simple, intuitive interface that anyone (even non-creatives) can get to grips with in minutes.
The platform is an end-to-end solution where you can design, build and serve your conversational creative. Several formats are available to maximise scalability across IAB inventory as well as custom placements. Octaive creatives are light and fast and compatible with all major DSPs allowing clients to integrate Conversational into their plans seamlessly.
We also offer a complete managed service for clients who want to leverage the expertise of the Octaive Creative Team. We have years of experience designing and optimising Conversational creative and building out Conversational strategies for global brands and are proud to regularly receive glowing reviews from our clients.
Working with Octaive on this activity for The Open University has been one of the most efficient implementations we have done. We have been able to gather insights and data against our audience that we wouldn’t have been able to achieve with standard units, all while driving customisation and engagement
Myriam Merabet, Havas Programmatic Hub